Salone Milan 2010 – Industry & Flash Factory

Salone Milan 2010 – Industry & Flash Factory


The first in a series of self-published Tom Dixon books. The paperback outlines a critique of various design production formulas, followed by Tom’s own proposal for a Future Industry. Industry includes previously unpublished conversations between Tom and design critic Laura Houseley, along with product profiles of the designs that demonstrate the Future Industry.

On our stand in Milan we launch Flash Factory as part of our Industry story, where a limited number of exclusive products will be made and sold on site.

Etch is a digitally manufactured collection that includes a light and candle-holder in brass and stainless steel. Designed specifically for Milan, everything is sold on a first come first serve basis. Visitors can assemble their own product on the stand, or purchase a full assembled version or flat-packed version to complete at home.

Flash Factory demonstrates Future Industry and the new found power of the designer, able to service world markets with the latest products in greatly reduced time scales.


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