Invitations @ Salone Milan 2019

Invitations @ Salone Milan 2019

Here once again is a collation of some of our favourite invitations which crossed our desks in preparation to the upcoming Milan Design Week 2019

With over 1500 exhibitors at the Salone del Mobile Fairgrounds, and as many again outside the Fairgrounds scattered all around the city, the world’s best design companies know that their invitations are the first representations of the products they’ve spent the year refining.


Milan, we are getting excited !



Dedece Represented Brands



Minotti operates in the residential and hotel industries.

Its motto is “Made in Italy”, which combines tradition and innovation simultaneously. Every detail is constantly updated by new technologies.

In addition, each project, interior or exterior, is all about elegance and comfort.

Hall 7
Stand   E15 / F20




Knoll invites you to discover the new 2019 Collection in a space designed by OMA.

The installation mimics Marcel Breuer’s original design of the Whitney Museum of American Art.

Knoll will also celebrate the Bauhaus centennial, presenting new collections and iconic products that together emphasize the Knoll modernist tradition.

Knoll will present new designs by Piero Lissoni and Barber & Osgerby, with reimagined Modern classics by distinguished designers like Florence Knoll, Mies van der Rohe, Eero Saarinen and Harry Bertoia, in a contemporary lifestyle display.

Hall 20
Stand D11 / E14


This year, Knoll pays its tribute to Bauhaus with the exhibition Knoll celebrates Bauhaus, curated by OMA in collaboration with Domitilla Dardi.

The exhibition shows the successful collaboration between the company and some of the greatest designers associated with the Bauhaus, celebrating values that are still central to its iconic home and office production.

Piazza Bertarelli 2



Paola Lenti

A sequence of architectures in the form of theatre drapes, aimed to narrate intuitions, innovations and products of yesterday and today, in a continual dialogue between colour, matter and form.

The creative thinking of the company permeating throughout the entire proposal – from the furniture products, to the moving ceramic, metal and fabric installations, to the decorations of the architecture – will reveal to the spectators how all the elements interpreting this scenery contribute to the creation of a coherent and balanced wholeness.

via Orobia, 15




Magis is attending the Salone del Mobile 2019 with a space which embraces visitors in a sensation of serenity and sharing.

The idea for this new concept, curated by Swedish Studio Note in its second year of working with Magis, is the welcoming classical architecture of the inner courtyards of the traditional Italian palazzo, more specifically Palazzo Ducale in Venice, and of the cloisters.

A pursuit of visuals and volumes back in time, through fascinating architectural arrangements around a central courtyard, a generous and inviting space for socialising, yet at the same time intimate and protective, interpreted as the ideal place today for sitting, talking and exchanging ideas or simply taking a break.

All around is the colour of water, the unifying element of the lagoon city, which becomes the dominant colour of the stand and its evocative atmosphere.

Hall 20
Stand  C15 / D14


During the furniture fair week, the Magis showroom on Corso Garibaldi will have a set curated again by the firm Note and dedicated to Plato, the new chair by Jasper Morrison.

Corso Garibaldi 77




CoeLux is an artificial window that recreates the effect of warm sunlight along with the blue scattered light of the sky reproducing typical outdoor lights, shapes and volumes inside, delivering well-being and positivity.

CoeLux® will show its product families in a booth that highlights the philosophical and evocative aspects and, on a more practical level, shows the countless possibilities of installation in the residential and public sector.

The 80 m2 of the exhibition space is designed as a “deconstructed installation”: six different places divided by a central inlet, suspended rooms, intersections of niches, walls that join the ceiling in a single opening to the sky CoeLux.

Nature blends with the architecture through the technology of CoeLux to create an environment that offers the experience of the sky already inherent in our memory.

The need to perfectly reconstruct the closed spaces, which enhance the technical characteristics of the CoeLux systems, led to the creation of two new collaborations at the fair.

One with Linvisibile, the historic Made in Italy brand leader in the production of doors completely flush with the wall, and one with Anne Kyyrö Quinn whose Tulip soundproof panels represent the exuberance of nature in a clean and dynamic design.

The CoeLux systems showing at Euroluce are divided into 3 product families – CoeLux® LS (Ice, Matte, Array and Mini), CoeLux® ST (Wall Washing), CoeLux® HE (60HC and a Concept version of CoeLux® 45 LC) – and the CoeLux® HT 25 system.

This new proposal, previewed at Euroluce, is the first system to feature a zenithal beam of light with a versatile design: 25 cm thick for a rectangular window measuring 52 by 107 cm

Hall 15
Stand F28



Davide Groppi

What do we use labyrinths for ? –

A labyrinth forces us to choose a direction. A labyrinth is doubt.

Behind every invention, behind every creative act, there is a question, an incertitude, a lost Hamlet in search of answers.

They are places we have conceived to get lost in, but where you will eventually find yourself thanks to the aesthetic choices and meanings that distinguish them.

Visitors are free to browse in search of possible meanings or a way out.

Labrynths” is the potential central idea behind our thoughts.

It is a path to follow leading to unexpected but always authentic destinations.

Hall 11
Stand B29 / C26
Via Medici 13




The basis for Kreon’s design is a very clear characteristic visualisation of the company’s philosophy: purity and simplicity.

Wherever possible we refer to pure three-dimensional architectural shapes.

Posted by Kreon on Friday, 22 February 2019

kreon hikari gin night

Join us for drinks, music and appetizers during the Salone 2019 and discover kreon’s latest innovations and a new concept by Co.llection.

Via Vincenzo Forcella 5






Other invitations of interest for Salone 2019 

( in alphabetical order )



Share your thoughts