Making De Padova’s Showroom @ Milan Design Week 2011

depadova showroom makeover

De Padova’s team gets busy in the company’s Milan Flagship Showroom to create, what is generally regarded, as one of the Salone’s most highly anticipated events.

The new products of De Padova are the protagonists in the showroom on Corso Venezia in Milan, in the displays created for the Salone del Mobile 2011.

Shadows and lights, colors and transparency evoke stories and new suggestions in the creative concept by Studio Pepe, inspired by observation of everyday life, but also of art and its multiple forms. A surrealist approach that creates constant disorientation between form and function, image and meaning.

 

The De Padova collection is enriched this year by new proposals that reinforce the image of the brand in a modern, vivacious way: simplicity, elegance and coherence of the compositions are the sensations experienced inside the display settings

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Continue to see some examples of previous years De Padova presentations –

2010 castiglioni presentation

2007 showroom presentation

2006 showroom presentation

1984 Shakers presentation

Other Studio Pepe styling projects

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