What if some of the most famous online services were launched in 1959?
Brazilian ad agency Moma designed some fake posters advertising Facebook, YouTube and Skype as part of an ad campaign for Maximidia Seminars called “Everything Ages Fast.”
The “Everything Ages Fast” ad campaign is Mad Men era imagery. Don Draper would have loved the opportunity to have worked on the Facebook, YouTube, Skype and Twitter accounts if they were around during his heyday on Madison Avenue.
The ads are pure vintage and esthetically appealing. The taglines and copy are written in a way that sounds dated as well. Twitter’s ad, for example, talks about the “The sublime, mighty community with just 140 letters!”
Similar to this ad campaign was another published to YouTube a year ago, titled “Facebook Manners and You.” It was produced by Big Fuel, a marketing and communications that specializes in social media. Again presented in “retro” fashion, the agency shows the “do’s” and “don’ts” of bad behavior related to Facebook break-ups ala 1960s.
“Facebook Manners And You” was the official 2009 Webby Award Honoree for Best Writing and Comedy in the “Individual Short or Episode” category.
As the Moma and Big Fuel campaigns pointed out – everything in social media does age at lightning speed!