The fashion house Moschino has always embraced humour. Some of their previous collections have included T-shirts sporting TVs with the words “Channel No 5” and cashmere jackets embroidered with “Rich Bitch”.
So it comes as no surprise that their recent hotel project, Maison Moschino, is just as quirky and fun.
The hotel is located in the old neoclassical railway station on Viale Monte Grappa, 12 in Milan. The creative direction was led by Rossella Jardini and Moschino’s creative team. The exterior facades were restructured to be faithful to the original structure, while the interior was completely interpreted in the Moschino style.
Divided into four floors, the 65 rooms and junior suites are all different. The common thread connecting the rooms is a fairy tale theme because “to sleep is perchance to dream, and dreams are fairy tales that we are allowed to experience first hand, the fables of a fantasy world that we have created“.
The hotel interior reflects Moschino’s distinctive style where the ordinary world is painted with a brush of surrealism.
Viale Monte Grappa 12, home to the Hotel Maison Moschino, is a vibrant and ever-evolving district near Corso Como and Corso Garibaldi in the heart of Milan, the Italian capital of business and fashion.
The city’s main attractions are within easy reach: the famous fresco The Last Supper by Leonardo Da Vinci in the church of Santa Maria delle Grazie, the art galleries Pinacoteca di Brera and Pinacoteca Ambrosiana, the opera house Teatro Alla Scala, the Castello Sforzesco, the Duomo and the Royal Palace.
The Garibaldi train station and underground (green line) is just five minutes away by foot and serves the entire Milan transport network.
The city attracts many business travelers for conventions and international meetings, as well as leisure travelers who indulge in shopping, enjoy the city’s cultural and artistic heritage, attend sporting events or visit the nearby lake district.
Milan’s full potential has not yet been reached. The city enjoys a constant growth due to its many ongoing projects, such as the “Fashion City” that will be located next to Maison Moschino and the Expo 2015, where Milan will play the role of a true European capital.