‘Watch3’ by Steven Goetz
The main idea behind watch3 is that the numbers are printed on the underside of the sapphire crystal.
As the numbers are white over a white dial, they are only visible when the hour hand passes under each figure. the dial itself is covered in luminova, a non radioactive phosphorescent paint, that glows for several hours after exposure to light. with the very clear indexes this makes the watch easily readable by day and by night.
The design of the case is very clear and without clutter. as a counterpoint, the back of the watch is engraved in a playful way. all the materials used are of the highest quality: steel case, sapphire crystal, ETA quartz movement, all swiss made and assembled by hand in the swiss watch capitol biel by Pierre Junod
thanks to www.designboom.com