"The Restaurant"

Milano Design Award Winners @ Salone Milan 2016

Milano Design Award Winners @ Salone Milan 2016

Now in its sixth year, the Milan Design Award has become one of the most anticipated moments of Milan Design Week.

Dedicated to the most interesting installations of the week, the award goes to a designer or team whose work combines design, performance, technology and entertainment.

Tom Dixon’s Virtual Reality Show @ Salone Milan 2016

Tom Dixon’s Virtual Reality Show @ Salone Milan 2016

If You were unable to attend the Salone Milan 2016, or get along to Tom Dixon’s extraordinary product presentations and pop up Restaurant, located in the beautiful Rotonda dell Besana- then despair no more

You can now virtually visit Tom Dixon’s exciting Show and fully operating Restaurant,.

Tom Dixon Press Launch @ Salone Milan 2016

Tom Dixon Press Launch @ Salone Milan 2016

Tom Dixon opened the press launch by revealing an amusing anecdote about his Instagram observations of the design community –

He showed an image he had posted on the Tom Dixon instagram page – of Usher taking a selfie with Tom – and explained that he had expected a tsunami wave of ” Likes ” on Tom’s instagram page due to Usher having 40 + million followers. The selfie image disappointingly only received 600 ‘ likes ‘ – yet the next image posted by Tom on the Tom Dixon page showing the cuts that can be made in a tree trunk received a few thousand ‘ likes ‘

Tom concluded from this observation, that the design community is motivated by material – not celebrity ….. Hence the theme for his collections and the basis for his work.

The Restaurant by Tom Dixon @ Salone Milan 2016

The Restaurant by Tom Dixon @ Salone Milan 2016

THE RESTAURANT is a series of 4 extraordinary Caeserstone kitchens and dining halls designed by Tom Dixon, arrayed in a cruciform setting within the beautiful Baroque splendour of the Rotonda Della Besana

The four basic elements of Air, Water, Earth and Fire give each kitchen and dining hall a clear aesthetic, materiality and cooking method.

Throughout the week visitors will be encouraged to sit down, slow down and re-calibrate.