Nike’s “The Nature of Motion” exhibition presented installations by an array of international designers who explored the concept of movement, alongside work by Nike ‘s internal design team.
Nike Design advances the potential of the human body through a synergy of form, function and motion. Nike’s obsession with Natural Motion persists and with each innovation the gap between product and body lessens.
Since its introduction in the summer of 2014, NikeLab has been the breeding ground for some of their most innovative and avant-garde sneakers.
NikeLab unveiled a full range of Experiments in Natural Motion sneakers to accompany its Nature of Motion exhibition at Milano Design Week 2016.
Now in its sixth year, the Milan Design Award has become one of the most anticipated moments of Milan Design Week.
Dedicated to the most interesting installations of the week, the award goes to a designer or team whose work combines design, performance, technology and entertainment.